Sonica Experience

Sonica Experience offers you the opportunity to learn with the DJ’s associated to the station, perform in some of the most unique Ibiza spots and immerse yourself in its music, its life, its spirit getting inspired in one of the most special places on the planet.

Who called?

Ibiza Sonica — the iconic radio station born in 2006, now considered the musical voice of Ibiza, with thousands of global followers and awarded Best Radio Station in the World by the IRF Awards in 2015.

What did they want?

To leverage their reach and loyal audience to create a new business model.

What did we think?

That Ibiza Sonica has spent years behind the scenes of Ibiza’s music scene — and many other electronic music cultures around the world. Fans of underground dance music dream of living that authentic experience, guided by a trusted voice, with rare access to the backstage side of the scene.

What did we do?

We developed curated travel and experience packages connected to the international electronic music scene — hosted by globally respected Ibiza Sonica Radio. Each pack offered a fully immersive, behind-the-scenes music journey with all logistics covered (accommodation, meals, transport, and experiences), giving fans direct access to the heart of the culture.
Ibiza Sonica DJ Experience is a pack of DJ experiences made by Ibiza Sonica Radio, the connecting link for electronic music lovers from anywhere in the world directly to Ibiza. This project is dedicated to those Ibiza lovers who want to go further and live an exclusive and genuine experience as a DJ on the White Island.

Results

Yet to come: Launching on summer 2025

Services

Branding & storytelling

Marketing & Comms

AV Creation 

Experiences

What started as a radio station became a gateway to Ibiza’s essence. Travel, listen, feel — curated from within.